Another Sauble Beach Cottage Directory Website Released!

ontario cottage directory web design

After building our relationship and creating so much success with our Sauble Beach Cottage Rentals (SBCR) client over the last year, we were introduced to a partner company named Bear Foot Park Cottage Rentals in order to create a similar website site to showcase their properties and provide similar functionality and SEO optimization that has been…

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Landing Wiarton Airport in Google Top 3

The Township of Georgian Bluffs, for the Wiarton Keppel International Airport website, contacted us wanting to get higher in the search engine ranking results namely page one. Their existing website www.wiartonairport.ca was not coming up anywhere in the top of the search ranking. They could be found on the fourth or fifth page with keyword…

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Owen Sound Local Marketing Sponsor of SALMON SPECTACULAR

Gem Webb Internet Marketing & Web Design  takes great pride in being an Owen Sound local marketing sponsor at the 2015 Owen Sound Salmon Spectacular fishing derby presented by the Sydenham Sportsman’s Association. Why did we choose this local fishing event to sponsor? The Sydenham Sportsman’s Association attracts tens of thousands of visitors to the municipality of Owen Sound with a…

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The Four Marketing Quadrants of Tourism Marketing

tourism marketing quadrants

Understanding the Four Quadrants of Tourism Marketing is key for maximizing marketing exposure of your website and social content. In my last post, Understanding the Search Buying Cycle for Travel and Tourism Marketing, I revealed the process of how people search online. Now, you’re ready to add this knowledge into your tourism website and structure your…

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Understanding the Search Buying Cycle for Travel and Tourism Marketing

Target market search buying cycle

The average internet searcher (Google, Yahoo or, Bing) tends to search about a dozen websites before they make a purchase or commit to a travel or tourism experience. This is relevant information to my clients to understand how potential customers make decisions online. This is tourism marketing 101, if you’re serious about reaching a  broader…

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